Equipment Recommendations From Someone Who Understands Both Kitchens AND E-commerce

After managing kitchen operations generating $80K+ monthly revenue AND leading content teams that launched a $2M e-commerce brand, I understand equipment from both sides: what actually works in professional kitchens and what smart buying looks like in the digital marketplace.

$2M Product Launch Revenue
7 Team Members Managed
$80K+ Restaurant Revenue/Month
10+ Years Combined Experience
Transparency Notice: This site contains affiliate links to carefully selected products. When you purchase through these links, I may earn a small commission at no additional cost to you. Every recommendation is based on hands-on professional kitchen testing and personal experience. I only endorse equipment I would use in my own kitchen.

The Unique Combination: Kitchen Management + E-commerce Expertise

Formal Training + Business Experience

A.A.S. Culinary Arts plus B.S. Business Administration, combined with 5+ years leading e-commerce teams at major online retailers.

Revenue Generation

Managed $80K+ monthly restaurant operations AND launched a $2M online brand in under 12 months. I understand what drives sales from both perspectives.

Content & Team Leadership

Led content teams of 7+ specialists, managed product data relationships, and improved content production efficiency. I know what moves products online.

Marketing Education + Culinary Training

B.B.A. in Marketing from University of Montana plus A.A.S. in Culinary Arts from Seattle Central. Formal training in both consumer behavior and professional cooking techniques.

Revenue Generation Across Industries

Managed $80K+ monthly restaurant operations AND launched a $2M online brand. Applied marketing principles to drive sales in both foodservice and e-commerce environments.

Content & Team Leadership

Led content teams of 7+ specialists, managed product data relationships, and improved promotional execution efficiency. Documented expertise in "product placement and promotional execution."

My educational background combines formal marketing training (B.B.A., University of Montana) with professional culinary education (A.A.S., Seattle Central College). This dual expertise in consumer psychology and kitchen operations creates a unique perspective on equipment evaluation and recommendation.

My career progression validates this educational foundation: from Internet Production Lead at The Sharper Image (where I improved team efficiency by 30%) to managing the launch of a $2M online brand at YDesign Group. Former manager Van Battle specifically noted my ability to focus on "driving efficiency on product placement and promotional execution in a dynamic environment" - skills directly applicable to equipment recommendations.

In restaurant operations, I managed $80K+ monthly revenue at Mellow Mushroom while maintaining high health inspection scores and training dozens of staff members. At Purple Caf & Wine Bar, I developed recipes and menu items while working as a certified Pizzaiolo. This combination of operational management and hands-on cooking provides authentic authority for equipment evaluation.

The intersection of marketing education, e-commerce leadership, and professional kitchen experience means I understand both what works in actual cooking environments AND what drives purchasing decisions in the digital marketplace. My recommendations are grounded in performance data from real restaurant operations and conversion optimization principles from successful product launches.